Farr Design SEO method:
- Install Yoast SEO
- Create a sitemap
- Install Google Analytics
- Setup Google Search Console
- Find a primary keyword to target
- Find long‐tail keyword variations for search intent
- Use descriptive URLs
- Write a compelling title tag and description
- Use one H1 on per page (and include your keyword in it)
- Optimize your images with descriptive “alt” tags
- Use long‐tail variations throughout your content
- Add schema markup to enhance SERP visibility (where relevant)
- Install caching plugin for site speed
- Make sure your site is mobile‐friendly
- Install SSL certificate for https